During Sunday night’s 500th episode of “The Simpsons,” the family is booted from the town they put on the sitcom map after Mayor Quimby declares them "Springfield's unending nightmare."
"We're like family to you," Homer protests, before being tarred, feathered and run out of town on a parade float emblazoned, "Simpsons Go to Hell."
Homer and Co. merit a parade, if not the scorn. After more
Video Site Owned By ABC, NBC and Fox Takes Two Spots: One Pregame and One During the Game
Publish Date: January 31, 2012
By: Michael Learmonth
Hulu returns to the Super Bowl on Feb. 5 with one pregame commercial and one during the game. Here's the teaser ad:
The new ad hits some of the same notes the last campaign did, when Alec Baldwin first introduced Hulu's plot to destory the world by melting human brains. Now the premise is that the whole TV industry "is populated by aliens in disguise using TV to turn human brains into 'mushymush,'" with Hulu Plus as its secret weapon.
Hulu is entitled to promotion through its deals with its joint-venture partners, which include ABC, Fox and NBC, which is airing the Super Bowl this year. Like the 2009 campaign, which also had spots with Seth
When he played Jack Bauer in "24," Kiefer Sutherland outmaneuvered terrorists, mad bombers and other threats to national security. Now he's teaming with Unilever to conquer the world.
In a move loaded with challenges, News Corp.will simultaneously launch a Fox drama starring Mr. Sutherland, called "Touch," in more than 100 countries with a global marketing effort from Unilever. Advertising for the popular deodorant known as Sure in the U.K., Degree in the U.S. and Rexona everywhere else will accompany the effort.
'The Simpsons' 500th Episode Attempts To Break Guinness World Record With Fan Marathon
This February, "The Simpsons" could break another world record.
In celebration of the cartoon's historic 500th episode milestone (Sun., Feb. 19), Fox is inviting "The Simpsons" lovers to participate in a marathon that will hopefully lead to a new record for the longest continuous television viewing. The current Guinness World Record of 86 hours, 6 minutes and 41 seconds.
The "Ultimate Fan Marathon Challenge" at Hollywood & Highland in Los Angeles will begin on Wed., Feb. 8, as "The Simpsons" superfans come together to -- if they succeed -- watch 500 continuous episodes through Feb. 19. The winner will take home $10,500 and some special merchandise, of course.
Alvin and the Chipmunks travel via Carnival Cruise Lines
Carnival Cruise Lines recently struck a deal with three famous chipmunks—Alvin, Theodore, and Simon.
Yes, the ship company has partnered with Fox to secure an appearance in the latest Chipmunks movie, “ChipWrecked.” One of Carnival Cruise Lines’ latest ship models will serve as the setting for the film.
Reports claim that the company was happy about their branded entertainment investment.
Apart from the ship’s noticeable appearance in the movie, there were other benefits for both sides. Fox expanded its movie promotions, while Carnival got closer to one of its main target demographics: families.
Publish date: Dec 2, 2011 Source: License! Global Weekly E-news
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Twentieth Century Fox Consumer Products and Stage Entertainment Touring Productions are planning "Ice Age Live! A Mammoth Adventure," a live show that includes ice skating, aerial arts, puppetry and film.
The show will premiere in November 2012 at the Wembley Arena in London and continue on a global, five-year tour visiting more than 30 countries.
"Stage Entertainment is raising the bar in terms of licensed live productions and their expertise on the world stage is the perfect fit for this international blockbuster," says Robert Marick, executive vice president of Fox Consumer Products. "Its creation furthers
In May 2009, Kevin Reilly was about to take one of the biggest risks of his career. Fox's entertainment president made the pivotal choice to debut the pilot for "Glee," a high school-set musical comedy, after the season finale of "American Idol" -- and a whopping four months before its regular season was slated to roll out. The choice was largely unprecedented, and not universally liked.
"The rating was OK," Mr. Reilly recalled in an interview with Ad Age last November. "A lot of people had the glass half empty. They'd say, 'If it didn't do well after
NEW YORK (AdAge.com) -- With an audience of at least 90 million to 100 million expected to tune in, the TV network hosting the Super Bowl broadcast -- this year it's Fox -- gets an opportunity to spotlight its most popular products -- or the products it needs to make popular. While the network doesn't make soda, sneakers or mobile phones, it does have programs to push, from veteran "American Idol" to new entry "The Chicago Code."
Fox could have as much as four minutes' worth of time for ads for its shows, commonly known in the industry as "promos," according to
In a promotion that combines reverse product placement and mobile, location-based service Loopt has partnered with Fox to promote its animated show Bob’s Burgers at Fatburger.
While traditional product placement means putting a real product in a movie, in this case, a fake product — Bob’s Burgers — will appear at Fatburger, at least from January 4 to January 31.
The chain is overhauling 64 of its stores as Bob’s Burgers and will offer the fictional burger joint’s special, “The Thanks a Brunch Burger,” and a free medium Fatburger to customers who purchase the “Big Fat Deal.” Android() or iPhone users with the Loopt mobile app can redeem the coupon by checking in at participating restaurants and showing the Bob’s
