Share |
RoadShow Webinars
Share |
Results for tag: Paul Frank
Posted by: Jon on Feb 7, 2012 at 09:19:49 AM
Saban Partners with Mattel
Saban Brands has partnered with Mattel for the Barbie Loves Paul Frank spring collection.

The line includes Barbie and Ken doll apparel and accessories, as well as a Barbie doll bedroom set with Paul Frank branding. The line debuted exclusively at Target stores yesterday.

"We are thrilled about this collaboration with Mattel. Barbie is such a classic and iconic brand that Paul Frank was the perfect fit for this great new partnership,” says Elie Dekel, president, Saban Brands.

 

www.licensemag.com/licensemag/News/Saban...

...
Posted by: The L.A. Office on Dec 2, 2011 at 09:51:30 AM
Saban Taps Nestle for Paul Frank

Source: License! Global Weekly E-news
Saban Brands-owned Paul Frank Industries has partnered with Nestle for a limited edition Nestle Crunch Paul Frank bar available only at Target stores. 

The branded chocolate bar is sold inside a colorful gift envelope that doubles as a holiday card. The packaging features holiday artwork and the characters from the Paul Frank collection, including Julius the Monkey and Clancy the Giraffe.

The partnership includes a co-branded sweepstakes based on Nestle's Facebook page that offers licensed merchandise as prizes: a Julius alarm clock; an iPhone 4 cover; a 15" laptop case; sunglasses "beneath the bleachers"; pajamas, slippers and a robe; and a $500 shopping spree at Paul Frank.

...