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Results for tag: WWE
Posted by: The L.A. Office on Aug 3, 2011 at 12:32:24 PM

News Brief: WWE and 7-Eleven

WWE and 7-ELEVEN: are underway with their third consecutive summer promotion. During the month of August, customers can purchase WWE collectible Slurpee and Super Big Gulp cups and straws highlighting some of WWE’s biggest stars, including John Cena, The Rock and The Miz. People who buy a Slurpee beverage and a TWIX candy bar can enter a sweepstakes to win an all-expenses-paid, VIP trip to WrestleMania XXVIII to be held at the Sun Life Stadium in Miami on April 1, 2012.

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Posted by: Jon on Mar 3, 2011 at 11:08:34 AM

Kmart Sponsors WWE Live Shows


Source: License! Global Weekly E-news
Kmart is set to be the exclusive presenting sponsor of all WWE U.S. live events this year. The partnership between Kmart and WWE includes promotional rights to WrestleMania, exposure at all WWE pay-per-view events and live shows. 



WWE will support the partnership by creating a microsite on WWE.com, which will include sweepstakes and exclusive offers; featuring ads in WWE Magazine and WWE event programs; and providing in-store appearances by WWE Superstars and Divas.

As the exclusive presenting sponsor of WWE’s “Live Tour,” Kmart will be incorporated into all marketing materials, tickets and digital platforms. The partnership also includes in-program
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Posted by: Mitch on Mar 1, 2011 at 09:54:37 AM

Kmart_crop_340x234

Kmart in WWE ring

Retailer signs on as events sponsor

From Variety:  Posted on Tue., Mar. 1, 2011, 4:00am PT

By Marc Graser

World Wrestling Entertainment has pinned down its largest advertising deal with a single marketer to date, signing Kmart as the exclusive presenting sponsor of all of its live events, including pay-per-views like "WrestleMania" and its weekly TV shows on USA Network and Syfy through the rest of the year.

Kmart will pony up several million dollars to pair up the retailer with WWE's 250-plus events. Specific financial figures were not revealed, but it's said to be less than $10 million.

Deal officially starts March 1 and runs through Dec. 31. Timing comes as "WrestleMania 27" is set to take place in Atlanta on April 3. Altogether, pact includes the remaining

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