Warner Bros. partnered with NYX Cosmetics for the film DARK SHADOWS. NYX Cosmetics produced a Crimson Amulet collection inspired by the film. It comprised of 24 matte and shimmery lush eye shadows, 5 blushers, 1 luminous highlighter, 4 lip colors, 1 HD Studio eye shadow base, and 1 extreme black liquid eye liner. The Crimson Amulet retailed at $25.00 and could be found online or in select stores. DARK SHADOWS released in theaters May 11, 2012.

20th Century Fox partnered with Smart & Final for the film THE THREE STOOGES. Smart & Final offered free movie tickets with the purchase of 2 Snack`rs brand products at a Smart & Final store. To redeem the free movie certificate, a promotional message was printed on the receipt with a unique code. Consumers then had to register at www.activaterewards.com/smartandfinal and a Hollywood Movie Money Print-at-Home was sent to the consumer to be used to see THE THREE STOOGES. The promotion ran from March 27, 2012 through April 17, 2012. THE THREE STOOGES was released in theaters April 13, 2012.

 http://www.smartandfinal.com/News/12-03-27/Snack_rs_The_Three_Stooges_Offer.aspx

Hey there

Am after any great celebrity experiences or tv & movie related prizes for

brands in Australia. Also looking for contacts for celebrities with a global profile

who are open to endorsement deals.

Keen to get some contacts.

Andrew

Posted by Shirley Brady on May 17, 2011 on BrandChannel.com

The innovative collaboration between Zynga and relentless marketer Lady Gaga (who has a new album, Born This Way, to pitch) is now live. GagaVille opened its doors within the Facebook game phenom that is FarmVille this morning, and will be live through May 26th. Check out details and screenshots below.

As Zynga notes and the above trailer teases, the GagaVille farm doesn't feature any flannels or overalls, but (appropriately) motorcycle-riding sheep, unicorns and lots of bling. "Inspired by Lady Gaga’s unique style, this magical crystal paradise gives you exclusive access to an un-released song from Born This Way every day from May 17 through May 19, and a hand-picked selection

Vaseline Men Kicks off NFL-Related Promotion Despite Lockout

Online Game, Ads Linked to Draft

Unilever's Vaseline Men is launching an online "Keep Your Grip Challenge" game on Wednesday linked heavily to the NFL and next month's NFL draft, with no fear the league's labor troubles will keep a selling opportunity from slipping through its fingers.

The game at KeepYourGripChallenge.com, created by Story Worldwide, New York, and hosted by gaming site WildTangent.com, challenges men to keep their grip on a virtual football using their keyboards to spin and elude virtual defenders as Vaseline Men pitchman Michael Strahan delivers up taunts and coaching.

Former New York Giants defensive end Michael Strahan is Vaseline Men's pitchman.

Of course, Vaseline might seem counterproductive